Ranked in AI — Terms & Conditions

1. Who we are & how to contact us

Contracting entity: Echelon Digital Brand Strategy Pty Ltd (ABN 15 603 542 114), trading as Ranked in AI.

Address for notices: Oran Park, NSW 2570, Australia.

Official notice channels: hello@rankedinai.com and the project dashboard.

Public contact: hello@rankedinai.com.

Time zone: All dates, times and cut-offs are in Sydney time (including daylight savings adjustments).

2. Our service (scope & intent)

We help clients improve visibility in AI search platforms for a mutually agreed search phrase (typically along the lines of "Who's the best [profession/title] in [location]?"). You select the profession/title and location and provide any other requested details; we then plan and execute a strategy to help you be discovered for that agreed phrase over time.

2.1 Standard inclusions

• Expert Positioning & Brand Strategy
• Deployment of Strategy
• Authority Solidification & Monitoring
• Monthly reporting (see section 6)

2.2 Explicit exclusions

Unless agreed in writing, our services do not include: traditional SEO deliverables, paid ad management, PR, link purchases, web hosting, domain purchase/renewal, or Google Business Profile (GBP) management. We do not require you to fund third-party platform/listing fees.

2.3 Industry-standard understandings (no guarantees)

The nature of search (including AI platforms) is inherently unpredictable. While we will act competently and diligently to improve your visibility, we do not guarantee specific rankings, positions, timing, or outcomes.

SEO/AI visibility is long-term and strategic. It requires patience and consistency. If your business is in a phase of frequent strategy shifts, results may be adversely affected.

Independent contractor. We provide services as an independent contractor; no partnership, joint venture or employment relationship is created.

Amendments. Any amendment to scope, these Terms, or a service order must be in writing (email is sufficient) and accepted by both parties.

3. Client responsibilities

You agree to:

Provide accurate, lawful and non-misleading information, required approvals, and timely access to any accounts or materials reasonably requested.

Respond to our questions/approval requests within 3 business days. Where you do not respond within that time, we may treat the matter as approved to avoid delays.

Warrant that you are legally able to market the services you offer (including any "best" claims) and that your supplied content does not infringe any rights or breach any law.

Refrain from requesting content or actions that are illegal, misleading, infringing, or otherwise inappropriate (as determined at our reasonable discretion).

If you delay or fail to perform your responsibilities, timelines may extend and additional costs may apply for change requests (see section 5).

4. Plans, pricing, billing & renewals

Currency: All fees are in AUD. GST applies to Australian customers; non-Australian customers are not charged GST.

Base plan: $997 + GST per month, auto-renews monthly unless cancelled at least 24 hours before renewal (Sydney time).

6-month plan (prepaid): $5,497 + GST charged up-front every 6 months, auto-renews for the same term unless cancelled at least 24 hours before renewal (Sydney time).

12-month plan (prepaid): $10,597 + GST charged up-front every 12 months, auto-renews for the same term unless cancelled at least 24 hours before renewal (Sydney time).

Payment method: Card payments via Stripe. You authorise Ranked in AI to store your card and charge recurring fees on each renewal date for your selected plan.

Commencement: Work begins after cleared payment.

Price changes: We may change prices upon at least 14 days' notice prior to your next renewal. If you do not agree, you may cancel the renewal (see section 7).

5. Strategy changes & additional costs

Once a campaign is underway, both parties commit to the agreed strategy to protect momentum. Frequent or impulsive changes can hinder progress. If you request changes to the agreed strategy or details, additional costs may apply (quoted before implementation). We may also reasonably extend timelines to accommodate changes.

6. Reporting

We provide monthly written reporting that summarises campaign progress in a manner we consider appropriate and commercially reasonable for the engagement.

7. Cancellations, pauses & refunds

Cancel renewals anytime: You may cancel the renewal of your plan at any time via the project dashboard or by emailing hello@rankedinai.com. Cancellations must be received ≥ 24 hours before the renewal (Sydney time).

Mid-term cancellations: Not permitted. Your plan remains active for the period already paid.

Pauses: Not offered.

Refunds: No refunds except as required by the Australian Consumer Law (ACL). By way of example, verified duplicate charges will be refunded. Nothing in these Terms excludes, restricts or modifies any non-excludable rights under the ACL.

8. Exclusivity & conflicts

We will accept a client only if we do not already have a client targeting the same specifically identified search phrase. While your subscription is active, we will not take on a conflicting engagement for that exact phrase. We also reserve a right of first refusal for adjacent locations/titles you may wish to target next.

9. Intellectual property (IP), licence & portfolio rights

Our IP: All assets we create under the engagement—including text, images, designs, code, websites/landing pages and related materials (Deliverables)—are and remain the exclusive property of Ranked in AI.

Client licence (active-term only): While your subscription is active and in good standing, we grant you a non-exclusive, non-transferable, revocable, worldwide licence to use the Deliverables solely for your own business purposes.

Termination: When your subscription ends or is suspended for non-payment or breach, your licence automatically terminates. We may de-publish, disable, or reclaim any hosted assets we control (e.g., landing pages, subdomains, profiles/listings we created). If any Deliverable was implemented on your domain/hosting, you must remove/replace it promptly upon termination.

Client materials: You grant us a licence to use your trademarks, logos, brand assets and any personal data you provide solely to deliver the services.

Portfolio rights: You allow us to display your name/logo and use anonymised or named case studies, screenshots and outcomes for portfolio and marketing purposes.

No moral-rights clause requested by client.

10. Third-party platforms & ethical conduct

We may use or reference third-party platforms and services (e.g., AI assistants, search engines, analytics and hosting). These are not under our control and may change without notice. We are not affiliated with nor endorsed by such platforms.

Algorithm and platform changes can affect visibility and outcomes; you acknowledge these risks.

No negative tactics: We will not engage in unethical or deceptive "negative" tactics against competitors.

11. Data, privacy & security

We use client information only for performing and delivering the services.

We cease using your data after termination, subject to legal, tax and audit obligations.

Data is stored in Australia, and payment data is processed by Stripe.

Your use of our websites, assets, platforms and the project dashboard is subject to these Terms and our Privacy Policy (available on our website).

12. Payment failures, chargebacks & suspension

If a renewal payment fails, service may be immediately suspended until payment is received.

Re-activation fee: None.

If you initiate a chargeback, services are immediately suspended and you are liable for any Stripe/bank fees we incur.

13. Liability & indemnity (ACL preserved)

To the maximum extent permitted by law, we exclude all warranties, conditions and guarantees not expressly set out in these Terms. Nothing in these Terms excludes, restricts or modifies any rights or remedies you may have under the ACL that cannot be excluded.

We are not liable for indirect, incidental, special or consequential loss, including loss of profit, revenue, goodwill, data or opportunities.

You indemnify us against losses, costs, claims and liabilities arising from: (a) content or materials you supply; (b) your unlawful, misleading or infringing statements, promotions or conduct; and (c) your breach of these Terms.

Note: We maintain appropriate business insurances; however, insurance does not expand our liability beyond what is required by law or stated in these Terms.

14. Force majeure

We are not responsible for delay or failure to perform due to events beyond our reasonable control (including but not limited to changes to third-party platforms, internet or hosting outages, cyber incidents not caused by our negligence, acts of God, pandemic, government action, labour disputes, or supply interruptions). We will resume performance as soon as reasonably practicable.

15. Term, governing law & disputes

Term: Begins on payment confirmation and continues until cancelled in accordance with section 7.

Governing law: New South Wales, Australia.

Disputes: If a dispute arises, both parties will attempt good-faith negotiation, optionally followed by mediation in NSW. If unresolved, the courts of New South Wales have non-exclusive jurisdiction.

16. Subcontracting & assignment

We may subcontract any part of the services and assign our rights and obligations (including within the Echelon Digital Brand Strategy group). You must not assign your rights without our written consent.

17. Acceptable use & platform access

By accessing our websites, assets, platforms or project dashboard, you agree to these Terms and any reasonable use rules we publish. You must not attempt to interfere with or reverse engineer any part of our systems.

18. Notices & service of communications

We may provide notices via email to hello@rankedinai.com (from us) and to the email you have on file (to you), or via the project dashboard. Notices are deemed received when sent, except where delivery failure is reported.

19. Changes to these Terms

We may update these Terms from time to time. We will provide at least 14 days' notice before changes that materially affect pricing or your renewal. If you do not agree with updated Terms, you may cancel the next renewal in accordance with section 7.

20. General

Severability: If any provision is invalid or unenforceable, it is severed, and the remainder continues in force.

No waiver: A failure to enforce a right is not a waiver of it.

Entire agreement: These Terms and any accepted order/scope comprise the entire agreement and supersede prior discussions.

Interpretation: "Business day" means a day other than a Saturday, Sunday or NSW public holiday. Headings are for convenience only.